This section includes resources such as information on conference activities, award announcements, funding opportunities, and collaboration opportunities.
April 28, 2022
Innovating for good
Innovation has the potential to transform lives, organizations, markets, and the world around us in many profound and positive ways. Yet not all innovations are…
January 4, 2022
Can an Artificial Intelligence Algorithm Mitigate Racial Economic Inequality?
We study the effect of Airbnb’s smart-pricing algorithm on the racial disparity in the daily revenue earned by Airbnb hosts.
December 8, 2021
A deep dive into responsible consumption
Our second BMBW Proseminar: A deep dive into responsible consumption…
November 28, 2021
The Impact of CSR on Brand Sales
Consumers are increasingly mindful of CSR when making purchase and consumption decisions.
October 7, 2021
Generating BMBW research ideas
Our first BMBW Proseminar on generating BMBW research ideas.
August 17, 2021
The final of four forums hosted by the Better Marketing for a Better World initiative.